What Makes a Good Website for a Small Business? (Simple Design Tips That Work)
Apr 17, 2025
WEB
In a day and age where people spend more time scrolling on TikTok or watching reels than spending time in the real world, the importance of a digital presence is becoming more and more apparent. For small businesses, this shift is not just a trend, it’s a wake-up call. Your website is often the first interaction a customer will have with your brand. It's your digital storefront, business card, and sales pitch all rolled into one. Whether you're a local bakery, a freelance designer, or a startup founder, having a well-designed, user-friendly, and trustworthy website can mean the difference between gaining a customer and losing them to a competitor.
But what exactly makes a website “good” for a small business? Is it a flashy design? Fancy features? Not necessarily. Simplistic design is often better when it comes to attracting and converting visitors.